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target local Millennial and Gen Z shoppers.

Just about 347 million people use Snapchat every day. Here’s how to add your business into the mix and capitalize on the app’s location-based discovery features.

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What is Snapchat?

It’s not just for sending fleeting pics to your friends anymore: Snapchat has become a mainstay platform for messaging, games, news, quizzes, and more. With a business account, brands get access to the Snapchat ad manager to promote their content.


Who should be listed on Snapchat?

Want to reach millennials and Gen Z? Snapchat reaches 75% of individuals in these coveted demographic groups. While most social media platforms have a reach that spans very diverse generations, this one is far more targeted at teens and young adults.

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